Welcome to

Boutique MICE Business


Boutique Mice Business was born identifying the potential to merge booming industries to develop smart bespoke multimedia productions. Acting as a unified business voice as a reliable trade bridge between suppliers and buyers. Connecting Boutique & Lifestyle venues where business is conducted differently with the MICE Industry.

Europe has been making great strides towards building a tourism product that stands alone and business tourism has been placed front and centre of its plans and initiatives.

The year 2020/2021 looks to be an important one for the European region as it seeks to consolidate its position as the number One World´s leading corporate business tourism destination.

Boutique & Lifestyle hospitality is growing rapidly. Facts and figures from global business travellers show that the numbers have been driven by impressive developments in two particular areas: hotel infrastructure and major events.

The value proposition for meeting groups is unrivalled, thanks to the availability of five-star meeting venues, hospitality products and services at competitive prices.

Europe has become the place to be for global business travellers, MICE professionals & Boutique hospitality providers.

Substantial business for the Events and Conference sector is generated by the many blue-chip companies spanning the IT, pharmaceutical, automotive, energy, oil & gas, banking and financial sectors. From corporate meetings, product launches, and sporting events to high-profile exhibitions, conferences and entertainment.

We can clearly identify the opportunity, to boost the development of small but Elite venues ready to welcome business travellers looking to conduct their meetings differently. Providing smart solutions, delivering bespoke content as it enhances destinations, associations, companies and industry professionals.

We have created different publishing concepts, unique in their own way, designed to fill a gap in the market; with choice, width and depth. Contributing and empowering the image building of Boutique & Lifestyle venues, luxury hospitality and destinations as strategic for business travellers and experimental seekers.

Boutique Mice Business corporate range of products have been designed to create opportunities and pioneer change by serving and interconnecting in a more strategic way; as a partner-collaborator and multimedia solution provider.

BMB ¨The Selection Guide¨ planners will find everything they need to create a successful event including a comprehensive look at boutique & lifestyle venues and popular incentives. Specialized & comprehensive production for The Boutique & Lifestyle industry and those of the service providing meetings & Events that surround Luxury Hospitality.

Although the main focus on this edition will be on European cities other regions will also be covered since some Boutique Hospitality chains are expanding and the market is highly populated by international companies belonging to the MICE industry.

When it comes to meetings, delegates are assured of both unique venues and a full social calendar where activities span sports, entertainment, heritage, eco-tourism, shopping, dining and relaxation.

The pace of Europe´s developments paves the way for a dynamic meeting and event industry.

Corporate business traveller who always seek distinguished properties to stay where they can find: comfortable accommodation facilities, elegant meeting spaces to feel inspire to work in a cosy and stylish environment, fine cuisine, a personalized service and high-tech business services.

BMB’s corporate multimedia solutions, make it simple, cost-effective, and ready to use. Providing design development and implementation of consistent high-end media and bespoke content strategies linked to the overall corporate messaging to further enhance branding, positioning and visibility; while ensuring maximum exposure of your business story.

*Data Sources: GBTA, Statista, Deloitte, Fly Aeolus, Forbes, STR, The boutique Hotel Report, The Highland Group.